Content sources

Content is vital to your website if you rely on search engines for visitors. There are a number of sources of content. Using a combination of many is the key to good quality, varied content.

Write your own content

The most obvious, and often the most cost effective method of gaining new content is to write the content yourself. If you are already an expert on the subject then you have a head start.

Ghostwriters of copywriters

If you don't have the time or skills to write your own content, and you have a budget, you can rent someone to write the content for you. It is possible to find cost effective writers. Be sure to check the provided content is original.

Keep a blog

Search engines love blogs, as they typically have regular new content. Adding a blog to your website, and posting related new content is a great way to add fresh new content to your website.

Guest blogs

If your website is, or has a blog you can invite other bloggers to write guest blogs for you. It is normal to allow a link back to the bloggers blog.

Forums

By adding a forum to your website visitors can post related content to your website.

Comments

Allowing people to post comments to your content pages is a good way of increasing the content of a web page. Comments are typically short, but on-topic and packed with the keywords of your web page. People love interacting with web pages using comments. Be sure to moderate all comments though, or spammers will fill your pages with rubbish.

Article directories

Article directories are a popular source of free content. Typically authors submit their articles to the directories. Publishers are allowed to use the articles on their own websites, providing the articles are used in whole and unedited. The articles typically contain a backlink to the article authors website, which must also remain intact if you use the article.